Rome wasn't built in a day, and the Internet didn't come out of a golden egg. Many of today's creations were not born of people who had creative ideas, but who did not stop at simply having an idea. They took one brick of capital (资本), another brick of knowledge, perhaps a brick or two of family and friends, and built their empires (帝国) brick by brick.

    If you want to build an online empire, you cannot settle for simply having a website full of articles, or a website full of pictures—there are already thousands of sites like that, so you need to come up with something new and creative.

    So if you are starting to build something up, ask yourself: what do you really want to do, and what are you really good at? Believe it or not, you can make money at something that you are an expert in, and you need to know what that is.

    Remember, having an online empire does not mean that you have to do it alone. You can take your friends along with you. Having a friend advertise your services online is a good way to attract more visitors to your empire.

    Building an online empire, you will have to be prepared to not only come up with creative ideas, but to carry your ideas through. Talk to people who have already succeeded in building their own empires. Talk to people who are struggling. Join a mailing list that will help you get through your struggle to achieve your goal.

    As you move forward, you will find that you can help other people, and you will have a good many stories to tell—not to mention a lot of money in the bank.

    If you learn the real secrets of creating a long term stable (稳定的) online business then you will have enough money to retire on.

    When I was going home to India last year, I called up my mother to ask if she wanted anything from China.

    When India had not opened up its markets to the world, I carried suitcase loads of dark glasses and jeans. Thankfully, we can get all these anywhere in India now.

    Still, her answer surprised me, “Green tea.”

    As long as I can remember she didn't even drink Indian tea.

    I dutifully bought a big packet of Longjing and headed home to hear the story. My mother and her brother, both regular newspaper readers, believed that Chinese green tea was the wonder drug for all illnesses.

    At the turn of the century，China was not really familiar to the average Indians. It was a strange country.

    How things change! And how soon!

    Now every town of any size seems to have a “China Market”. And everyone is talking about China.

    The government of India has planned to send a team to China to see how things are done. A minister once said that India must open the doors for more foreign investments(投资) and such a step would “work wonders as it did for China”．

    But it's a two way street. I just heard about a thousand Shenzhen office workers who have gone to Bangalore to train in software. Meanwhile, all the Indian IT majors are setting up a strong presence in China.

    No wonder that trade, which was only in the millions just ten years ago，was expected to hit about $15 billion for last year and $20 billion by 2008, a goal set by both governments.

    No wonder，my colleague wrote some weeks ago about this being the Sino－Indian(中印) century as the two countries started on January 1 the Sino－Indian Friendship Year.

    But what is still a wonder to me is my mother drinking Chinese tea.

  the only goal.