Got a moment -or, maybe, 15seconds? In the age of fragmented(片段化的) time, short, funny videos on smart phones can easily get people interested when they have nothing better to do in their free time. Enter Douyin, which is one of the most popular apps in China; it has over one billion daily plays every day now. Users can make funny short music videos whatever they want.
Launched(上线)in September 2016, Douyin makes people be able to share their lives with each other, make new friends or just watch funny short videos. Most music videos in Douyin are less than 15 seconds, not only suitable for young people, but for all ages.
Douyin's international version(国际版), called Tik Tok, is also popular in Japan, where it was in first place on the country's Apple Store free app list for both April and May 2018. After launching in Japan in August 2017, the app now attracts so many young Japanese.
A report says the country's internet economic(经济) results, in 2017 the market size for short videos was 5.73 billion yuan, while the whole market can reach 35.68 billion yuan in three years.
It's not surprising that Douyin becomes so successful — all you need to do is picking up your phone and opening the app to make yourself relaxed and have a laugh.
